Fashion Designer Made Her Dream A Reality March 28 2013

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Fall 2009 Felicia One-shoulder dress
www.balluun.com/fiveatseven

From Young Artist to Contemporary Fashion Designer

An interview with Mariella Sheree, designer at Five At Seven

Q: What motivated you to design?
A: I have been drawing in a lot of art classes, since I was a child. When I was in third grade, I was in a fashion show and I told my parents that I was going to be a part of this industry one day. It was a vision I saw when I was young and the artist in me just feels like designing is second nature. So I got my BFA in fashion design, MA in communications, worked various jobs in fashion, and then decided to start my own fashion brand. My motto is “It’s not just my passion, it’s my life!”
Q: What’s the idea behind your designs? Who’s your target market?
A: Each seasonal collection has a different theme, muse or inspiration, yet still targets young professional women from 21-45 years old. A Five At Seven woman is sophisticated, chic, and contemporary. She generates positive energy and displays a positive image with her whimsical contemporary style. I design for women to empower them, to be confident and independent.......

Read more on our latest blog on how a fashion designer made her childhood dream a reality